Effective Recruiting Strategies
One Day Instructor-led
The success of any organization depends on the quality of the people it hires. In this course you will learn a marketing approach to finding the best candidates. In addition to traditional recruiting, effective alternative strategies like networking, job fairs, and employees’ referral programs are also discussed.
Performance-Based Objectives:
The objective of this course:
- To explain how to use a marketing approach to recruiting
- To review traditional recruiting methods
- To explain community outreach, job fairs, and networking
- To discuss strategies of employee referral programs
Course Outline
Lesson 1: A Marketing Approach to Recruiting
- Recruitment Assessment
Lesson 2: The Traditional Methods
- Exploring Traditional Methods
- Newspaper Ads
- Doing It Right
- Sample Ad for Newspaper
- Recruiting Services
- Using Recruiters Right
Lesson 3: Community Outreach
- Using Community Organizations
- Developing Your Contacts
- Sample Resource List
- Community Groups
- Sample Job Posting & Cover Page
Lesson 4: Networking and Employee Referral Programs
- The Value of Networking
- With Whom to Network
- Be Willing to Give
- An Effective Referral Program
Lesson 5: Job Fairs
- What Is a Job Fair?
- Benefits Gained from a Job Fair
- Optimizing Participation
- Recommendations
Lesson 6: Other Useful Strategies
- A List of Ideas
Lesson 7: Stay Involved in Your Community
- Planning
- Reaching Out
- Managing Time
- A Word About Customer Service