One Day • Instructor-Led
It’s not uncommon to hear people claim that they aren’t creative. The reality is that most of us simply don’t recognize the ways that we’re being creative on a daily basis. Whether it’s stretching a tight budget at work or deciding who to invite to a project launch, there is a great deal of creativity involved in achieving success in business. Boosting creativity and innovation takes practice, and honing creative skills is a process.
This course will teach participants how to:
- Recognize their own creativity
- Develop their own creative environment
- Explain the importance of creativity and innovation in business
- Apply problem-solving steps and tools
- Use individual and group techniques to help generate creative ideas
- Implement creative ideas
Course Outline
Lesson 1: What Is Creativity and Innovation?
- Creativity and Innovation: A Breakdown
- Know Your Creative Potential
Lesson 2: Individual Creativity
- Know Yourself
- Boost Your Creative Juices
Lesson 3: Get Creative
Lesson 4: Developing the Right Environment for Creativity
- What Does a Creative Environment Look Like?
- Build Your Creative Environment
Lesson 5: Creativity and Innovation in Business
- The Role of Creativity and Innovation in Business
- The Birth of the Four Seasons: A Case Study
Lesson 6: Where Does Creativity Fit into the Problem-Solving Process?
- Problem-Solving Models
Lesson 7: Defining the Problem
- Problem Identification
- Eight Essentials to Defining a Problem
- Tie It All Together
- Using the Power of Eight
Lesson 8: Creative Techniques
- The RAP Model
- The Shoe Swap Technique
- Walk A Mile
- Using Mind Mapping
- Map It Out!
- Metaphors and Analogies
- Make a Metaphor
- Situation/Solution Reversal
- Reverse It to Solve It
- Bring on the Toys!
- Draw It Out!
Lesson 9: Encouraging Creativity in a Team
- Brainstorming
- Plan It Out!
- Rolestorming
- Act It Out!
- The Stepladder Technique
- Brainwriting
- The Slip Writing Technique
Lesson 10: Putting It All Together
- Nancy Clue and the Case of the Software Upgrade
- Create Ideas and Choose Your Solution